ISLAMABAD: The Government of Punjab has announced plans to establish a dedicated Film City aimed at reviving the province’s film industry and supporting local talent.
The initiative is expected to provide modern production facilities, encourage investment in filmmaking, and create new opportunities for directors, actors, and technical professionals, marking a significant step toward restoring Pakistan’s cinematic legacy.
Pakistan’s cinema industry has faced a long period of decline over the past few decades, largely due to the growing dominance of television and digital platforms, and the gradual deterioration of cinema infrastructure, according to industry stakeholders.
Once-vibrant theatres steadily closed, while film production declined as investment diminished and audiences shifted toward alternative forms of entertainment.
Punjab Chief Minister Maryam Nawaz Sharif stated that the Film City project—developed in consultation with filmmakers, producers, and actors—aims to establish a self-sustaining, end-to-end ecosystem for content creation in Pakistan.
“Punjab Film City will feature world-class studios and sound stages, advanced VFX (visual effects) and post-production labs, diverse backlots with a central lake, a purpose-built convention hall for international award shows, integrated media trade hubs, and a film & music school, along with dedicated safety and emergency response infrastructure and a vibrant entertainment district,” she said on X.
Big announcement: Punjab to establish a 50 acre , first of its kind #PunjabFilmCity in Lahore bringing the glory of filmmaking back to Lahore and Punjab.
Conceived nearly two years ago and shaped through continuous consultations with filmmakers, producers, and actors, this… pic.twitter.com/E9mwLb0lJh
— Maryam Nawaz Sharif (@MaryamNSharif) April 26, 2026
The development comes amid a gradual revival of cinema in Pakistan, driven by renewed investment, improved production standards, and the rise of a new generation of filmmakers.
In recent years, multiplex cinemas have opened in major urban centres, helping to draw audiences back to theatres, while several locally produced films have achieved both commercial success and critical acclaim.
Maryam Nawaz Sharif stated that the Punjab Film City project is designed to empower local talent, generate thousands of employment opportunities, and strengthen Pakistan’s position as a global centre for creative industries by reducing dependence on foreign production services.
“Our vision is to transform Punjab into a global destination for technology, innovation, heritage and culture,” she said.
“Punjab Film City is a gift to our youth and artists… a space where their dreams can take flight and the true, vibrant face of Pakistan is showcased to the world.”
