MONTREAL, Canada/ISLAMABAD: SIAL Canada 2024, Canada’s premier food exhibition, commenced today in Montreal, serving as a pivotal platform for showcasing diverse food products and fostering international trade relations.
With over 800 national and international exhibitors representing 44 countries, and an anticipated attendance of over 21,000 professionals from Canada, the United States, and 60 other nations, the three-day event promises to facilitate significant networking and business opportunities.
Pakistan is prominently represented at SIAL Canada 2024, with the participation of 10 companies and over 20 delegates showcasing a wide array of products, including rice, fruit, pink salt, and various offerings from the country’s vibrant food industry.
The Pakistan pavilion, inaugurated by Pakistan’s High Commissioner to Canada, Mr. Zaheer A. Janjua, has garnered substantial interest, signaling the potential for enhanced bilateral trade between Pakistan and Canada.
Highlighting the significance of SIAL Canada as a comprehensive platform for the food industry, Mr. Janjua emphasized its role in bringing together a diverse range of food products under one roof. This convergence of industry stakeholders and decision-makers offers invaluable opportunities for networking, collaboration, and exploring new market avenues.
The presence of Pakistani companies at SIAL Canada underscores the country’s commitment to expanding its footprint in the global food market and forging mutually beneficial trade partnerships.
By showcasing the quality and diversity of Pakistan’s food offerings, participating companies aim to attract potential buyers, distributors, and investors, thus contributing to the growth of bilateral trade relations.
As the exhibition unfolds over the next three days, Pakistani exhibitors are poised to engage with industry peers, explore market trends, and seize opportunities for collaboration and expansion. With a focus on fostering meaningful connections and driving business growth, SIAL Canada 2024 holds immense potential for catalyzing trade exchanges and fostering international cooperation in the food industry.
