ISLAMABAD: As part of its corporate social responsibility efforts, the Pakistan Cricket Board (PCB) will observe Childhood Cancer Awareness Day on 3 May during the ongoing Pakistan Super League (PSL).
The initiative will feature active involvement from players, match officials, and commentators, aiming to raise awareness of childhood cancer and underscore the importance of early diagnosis and support for young patients.
PSL Chief Executive Officer, Salman Naseer, reaffirmed the league’s dedication to social causes, stating:
“As part of the HBL PSL’s corporate social responsibility, we are observing Childhood Cancer Awareness on 3 May. This demonstrates our commitment to using the platform of cricket to raise awareness of health issues that affect many lives throughout the country.”
Childhood Cancer Awareness Day to be observed on 3rd May during the HBL PSL X match in Lahore.
Families wearing clothes in yellow colour will be eligible for limited free passes 🎟️
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— PakistanSuperLeague (@thePSLt20) May 2, 2025
He added, “We are grateful to the teams, players, commentators, fans, and media partners for their ongoing support in promoting these awareness campaigns through the HBL PSL.”
Showing solidarity
The awareness day will coincide with the PSL 10 fixture between Quetta Gladiators and Islamabad United, scheduled to take place at Gaddafi Stadium in Lahore on Saturday, with the match starting at 8 PM.
To show solidarity with the cause, match officials and commentators will wear gold ribbons, an internationally recognised symbol of childhood cancer awareness. Players from both sides will also don golden caps and gold ribbons during the match.
Adding a meaningful visual element, the stumps used in the game will be specially branded in gold. In a touching gesture, three young cancer patients will be invited to the stadium, where they will receive signed shirts from both teams.
Moreover, digital screens around the stadium will display awareness messages to help inform and engage the crowd about childhood cancer and the importance of early intervention.
