BEIJING: China’s Bluetooth headphone market witnessed expansion in 2023, data from a recent industry report showed.
Some 85.52 million units of Bluetooth headphones were sold in the country last year, increasing 7.5% year on year (YoY), according to the report from global market research firm International Data Corporation (IDC).
In breakdown, sales of true wireless earphones went up 5.1& YoY to 60.9 million units, while sales of open-ear headphones reached 6.52 million units, soaring 130.2% year on year, according to Xinhua news agency.
Open-ear Headphone Market in China
The report forecasts that the open-ear headphone market in China will continue to expand this year, wireless earphones manufactured by cellphone brands will become cheaper, and sales channels for the headphones will diversify.
Like many other sectors of the economy, China’s Information Technology (IT) sector is also witnessing continuous growth, contributing to the expanding jobs market and national development.
