DUBAI: Hia Hub, Saudi Arabia’s prominent fashion and lifestyle conference, is gearing up for its third edition, and is about to take place from Nov. 3-7 in Riyadh’s JAX District. The event has revealed an impressive lineup of regional and global fashion luminaries, celebrities, and artists, featuring the likes of British supermodel Kate Moss. Lebanese actress Nadine Njeim, Oscar de la Renta co-creative directors Laura Kim and Fernando Garcia, digital entrepreneur and luxury consultant Nojoud Al Rumaihi, and musical artist Future Bedouin.
Notably, Hia Hub is working with the Saudi Fashion Commission’s annual event, Fashion Futures, to further enhance the conference’s program. Mike Fairburn, the managing director of SRMGx, the creators and organizers of Hia Hub, described the grandeur of this year’s event, emphasizing the gathering of accomplished business leaders, designers, celebrities, and icons from the international fashion industry, as well as top fashion houses and brands.
Over the span of five days, Hia Hub will explore the shifting landscape of the global fashion, beauty, and creative industries, featuring global icons and brands such as YSL Beauty, Jimmy Choo, celebrity makeup artist Hindash, Ambush, and Dior Homme Jewellery creative director Yoon Ahn, among others. The program aims to spotlight trends propelling the developing local and regional fashion and design scenes, with insights from entrepreneurs, designers, and personalities including Andrea Wazen, Jeff Aoun, Sarah Abudawood (CEO and Founder of Yataghan Jewellery), and actress Stephanie Atala.
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The conference promises enlightening masterclasses and talks by illustrious individuals like Dr. Leyla Neri, head of the Master of Arts Programs at the French Institute of Fashion; Dr. Andree-Anne Lemieux, head of IFM-Kering Research and chair on sustainability at IMF & Kering; Adrien Roberts, international director of education at Accademia Costume & Moda; Flavia Collatina, senior leather goods designer at Accademia Costume & Moda; Sonia Veroni, CEO Modateca Deanna and Director CKD Master; and image and communication consultant Ozlem Cakir.
Introducing tailored ticketing choices for 2023, Hia Hub offers separate passes for one day, five days, masterclasses, and workshops. A certain number of all-access VIP tickets are offered, granting exclusive backstage access and priority admission to all masterclasses for guests seeking an enriched experience.